New media for NGOs: A case study on the U.S. Campaign for Burma

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This is an examination of how digital media has helped increase the presence of the U.S. Campaign for Burma as an advocacy organization and enhanced its capacity to reach new grassroots activists. It grew from a few hundred members in 2005 to over 60,000 in 2008 -- but without much of an increase in staff or funds.

Doughtery talked to three key people at USCB and incorporated their thoughts into this presentation.

New media outreach for NGOs: a case study on the US Campaign for Burma

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Location

Myanmar
Project team: 
Audubon Dougherty
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